Gateshead design agency, Intimation Creative, has secured the contract for development of marketing for the North East Business and Innovation Centre (BIC), following a recent tender process.

North East BIC main reception
The North East Business & Innovation Centre (BIC), Sunderland

The decision to review the current range of marketing materials and processes by the BIC was taken in August with Intimation Creative awarded the contract last month.

The North East BIC offers a range of office facilities, industrial space and business support from their 14-acre site. In addition to the Sunderland headquarters the BIC have expanded into two new locations; Washington and Darlington.

Intimation Creative, with their successful track record, designing and producing a range of corporate marketing materials across print and digital media, shall undertake the project from the onset, creating a range of promotional brochures, digital banners, signage and advertising for the BIC.

The North East BIC is a not-for-profit enterprise agency, supporting the growth of local SMEs both nationally and internationally, through a range of business and financial services, within a cost-effective structure, chief executive, Paul McEldon said:

Andy and Paul
Intimation Creative, director, Andy Smith with BIC chief executive, Paul McEldon

“Intimation Creative worked on the branding for our centre in Darlington and we were thrilled with the strong identify they’d created. At the BIC we realise the importance of utilising local talent found here in the North East and the agency really understood our 21 years history and what the future holds.
“I look forward to seeing how our BIC brand will emerge.”

Their aim to ensure that local economic potential is used effectively has brought this particular project to the door of Intimation Creative, where the team of experienced designers and marketing professionals has a vast, amassed experience in working with local enterprise.

Steve Sadler, Managing Director at Intimation Creative Ltd. Spoke yesterday of his delight at the prospect of working with the North East BIC; “On behalf of the whole team at Intimation, we are delighted to secure this local contract, agreeing entirely with the mission of the BIC, ‘to build success in the North East, through knowledgeable, independent and inspirational people’. Our job now is to communicate their key messages to SMEs and entrepreneurs, enticing them to base in the North East”

Aerial view of the BIC from above the river (2)To see the identity we gave Business Central Darlington click here


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