The Core was the inaugural building on the Helix site and stands pride of place on St James Boulevard in the city centre of Newcastle.
We worked closely with the team at The Core and EastQuay IT to design and develop a new online presence that would allow for more flexibility of content creation and a platform to better showcase the offerings of the building such as the flexible event spaces and offices available.
The overall look and feel were influenced by the existing, light brand guidelines, which allowed the design team to build on the fundamentals of the identity by adding more layers and refinements to create a clean and contemporary interface design.
As part of the project we also created 3D virtual tours to allow users to get a real feel for the spaces available.
A big thanks to all involved in the project, and a massive congratulations to the team at The Core on their 10-Year Anniversary this month.